Blake Lively has been absent from our lives for too long, but now she’s back in a big way – with a new gig as the face of L’Oréal Paris! Not bad for a lady who started out as a humble alice band-adoring Upper East-Sider…
The 26-year-old Gossip Girl actress has just been unveiled as the new brand ambassador for the global beauty brand, which sees her following in the foosteps of fellow A-list knockouts Beyoncé, Jennifer Lopez, Eva Longoria and Lara Stone.
Blake, who has practically been in showbiz hibernation since wedding her hunky Canadian hubby Ryan Reynolds last year, said of her new venture: ‘I am thrilled and honoured to join the incredible women who represent L’Oréal Paris.’
‘I grew up with the inspiration of their message, “We’re worth it”’, she added. ‘What an important vaule to instill in women. That beauty is rooted in confidence. That is key. That is why I’m so proud to be a L’Oréal Paris Women.’
If her stupidly gorgeous first campaign shot is anything to go by, L’Oréal has got it totally right with its latest choice of silver screen siren.
Welcome back, Blake!
By Robyn Munson