500+ Women Were On The Waitlist For This Swimsuit

It'll suit you all

Swimwear is one of those things. You can try on hundreds and still be so far from The One. Well, brace yourselves, ladies, because this article holds the key to ultimate swimwear success: Une Piece.

So excited to see UNE PIECE featured in The Huffington Post today 💫 See link in bio.

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Designed by the former Senior Marketing Manager for UBER Carly Brown, the Aussie label launched three months ago, and sold out within the first week of going on sale. In fact, the creations (all swimsuits, costing £160 each) had a waitlist of over 500 women before they’d even landed, while the site amassed a colossal 20,000 visitors on its first day.

Before we go any further, we’d like to instill the fact that Une Piece is set to expand into Europe in a matter of weeks, so do not- we repeat, do not- look away now.

SEE: The Swimwear Buys To Rock This Season

When asked what inspired the brand, Brown said:

“The idea of a ‘One Piece’ swimwear label came from my time living in Europe. I spent most of my twenties living and working in the UK. In Europe women don’t just exclusively wear bikinis – they have a ‘repertoire’ of swimwear they take on holidays – which almost always includes at least one staple one piece. It often takes them from day into night.”

Afternoon dips… #unepiece

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“When I started designing the range I talked to so many Australian women about what they wanted in a one piece. Overwhelmingly they said they wanted something that made them feel confident, and in turn, beautiful.”

Loving the beautiful @_tess.alexander_ celebrating Australia Day in her Wategos Blue UNE PIECE today 🇦🇺

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As for sizes, Brown prides herself on heading up an all-inclusive range, catering for sizes 6-16. She’s even launched an #unepiecewomen campaign in a bid to celebrate women of all shapes and sizes.

All we want to know now is, when can we get ours?