What do you do when some random Instagram troll body-shames you about your size? Welll, if you’re blogger Jenny Rushmore, you start an epic hashtag called #CakeWithCashmerette and get hundreds of women to join you.
Plus size blogger Jenny, who goes by the name of Cashmerette, is a talented clothing designer who caters for plus size women. But after sharing a sketch of a curvy woman in a bikini and captioning it #beachbodyready, she stumbled across a rather ignorant comment.
A male user decided to get some LOLs by posting a picture telling Jenny to ‘eat less cake’ under her post. But instead of getting upset, Rushmore posted a happy photo of herself looking gorgeous in a new maxi dress in relatiation.
‘To the random jerk who fat shamed me this morning in a comment and suggest I eat less cake: as you can see from this pic my life is just a sad mess, so I’m glad you’ve helped steer my dietary choices, cheers! #CakeWithCashmerette’, she captioned the image.
And then, the coolest thing happened.
Within hours, the hashtag had been picked up by tonnes of women who set out to put the troll firmly back in his box by sharing selfies of themselves gobbling cake.
Describing the sisterly suport as ‘a lady cake-eating explosion’, Cashmerette posted her thanks in a super sweet blog post: ‘At last check there were over 150 photos in support on Instagram, and just an overwhelming tide of support and positivity and public cake eating’, she wrote.
‘I was/am so, so touched’.
It’s not the first time we’ve seen women being fat-shamed online. Who could forget the blogger that hit out at her body-shaming date with sass, or the one who put those Instagram fitness myths to bed with her epic before-and-after shots?
But luckily, Rushmore has enough confidence not to let any of this crap get to her. As she explained to the women who read her blog.
‘To be perfectly honest, I wasn’t that surprised or upset: this is the kind of thing that happens every day to women like me’, she wrote after the incident. ‘But it sort of amused me, if for nothing other than the fact that I really, really love cake, and I really, really feel great in my swimsuits, so he was missing the mark in a few places.’
Amen to that. Try again, pal.