Sophie Dahl Bags Principles’ Hot New Campaign

Sophie Dahl is officially having a moment. Making her catwalk comeback at Temperley during this weekend’s London Fashion Week shows (with hubby Jamie Cullum on the FROW), the 37 year-old has just bagged herself a major fashion campaign. Starring as the face of Principles’ Weekend Collection, Sophie’s stunning pics prove she’s still a model to be reckoned with.

Looking fresh-faced and showing off her signature doll-like features, Sophie looks beautiful in the new Principles Weekend collection by Ben de Lisi. Bang on trend and completely effortless, the debut collection is our go-to for looking seriously chic with minimal effort. With neon shirt dresses and palm print skirts to khaki silk tracksuit bottoms and woven print trousers, you’re pretty much guaranteed to look amazing. Warning: be prepared for serious looks of envy and a whole lot of ‘Where did you get that?’ coming your way.

So what does Sophie think? “The collection is all about ease. For the shoot we really mixed and matched it, in a way that felt true to the way I dress, a vivid print dress made quirky with a vintage style shoe, a tweed jacket clashing in the right way with a contrasting pair of trousers. A great and easy collection to get creative with.”

Get your hands on the collection only at Debenhams, now!

By George Driver