Solace London: The Affordable Label Kendall and Chrissy Are Loving

Imagine finding a label whose designs have been worn by everyone from Kendall Jenner to Emily Ratajkowski and look like they could have walked off a Paris catwalk, but without the designer price tag? Sounds like a dream come true – and it is. Meet Solace London, the Brit label that’s ruling red carpets and A-list wardrobes alike right now.

See: Kendall Jenner’s Evolving Fashion File


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Chaka Maxi Dress, £175, Solace London

The brainchild of Laura Taylor and Ryan Holliday-Stevens, two creatives with a 10 year working relationship behind them, Solace has seen a stratospheric rise to the top of the style game thanks to celeb devotees who, alongside Kendall and Emily, include Chrissy Tiegen, Jenna Dewan Tatum, Ashley Tisdale, Lily Collins (and that’s only a selection). Now that’s what you call a fan club. “We create statement dresses and separates for events’, say Laura and Ryan, ‘The idea behind the brand is to provide an alternative way to do red carpet dressing – something with more of an edge.”

Read: Chrissy Tiegen Just Revealed Her Easy Pre-Holiday Skin Secret

That edge comes in the form of minimalist, structural and graphic but elegant designs – think the dramatic ruffled front of Chrissy’s white dress – which sold out immediately but is now back in stock – or Kendall’s billowing pink palazzo’s. “Our favourite looks this year have been worn by Kendall & Emily”, the duo reveal, ‘They both looked flawless and embraced the more modern approach to dressing up that we champion”.


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Olivia Denim Top, £75, Solace London

As if Ryan and Laura’s directional take on glamour wasn’t covetable enough, the amazing prices only add to the wardrobe appeal. Starting at £75 for a cropped top and going up to £280 for a knockout maxi dress, you get serious bang for your buck as they cleverly use inexpensive but extremely luxe looking fabrics in their designs. For autumn, Tome 8 is Solace’s killer collection of dramatic cut out dresses, tops complete with floorsweeping trains and day-to-night pinstriped pieces. Top of our list is the fuchsia version of Emily’s culotte jumpsuit and the super-wearable denim peplum top.

So, whether you need a wedding guest outfit, dress for a black-tie do or just want to get a head start on your party season wardrobe, you know where to go. And you’ll be in seriously stylish company…