Olivia Wilde working her H&M Conscious Exclusive Collection dress

Olivia Wilde’s H&M Conscious Style Masterclass

Watch out, there’s a new queen of cool in town…

Olivia Wilde led the style set at the launch of H&M’s Conscious Collection Pop Up shop in NYC, last night.

Fulfilling her duties as the face of the high street brand’s Conscious Exclusive Collection, the a-list actress scored fashion hits in not one, but two lust-after looks – good work, Olivia.

To start with, the mum-of-one supplied us with plenty of inspo on how to re-work the tux, styling hers with a cool Led Zepplin tee. Later changing into a printed floor-sweeping frock from the collection, Olivia showed off her styling know-how, teaming it with a statment necklace and tousled waves.


> Olivia showed us how to re-work the white tux with a cool tee


Olivia had clearly been tapping her A-list address book with the likes of fellow actress’, Maggie Gyllenhaal and Rosario Dawson in attendance.

> Olivia was joined by , Maggie Gyllenhaal, Rasario Dawson & Barbara Burchfield




Our latest style crush Dakota Fanning was also on hand to show off her styling skills, sporting a red, ruffle detail frock from the H&M range. We’ve already marked this one on our wish lists.

> Olivia & Dakota Fanning working their H&M Consciuos Exclusive Collection frocks


The pop up shop celebrates the launch of H&Ms latest Conscious Exclusive collection and also the opening of a pop up store in Times Square which sees the brand team up with Olivia’s Conscious Commerce brand (co-founded with Barbara Burchfield) to offer various sustainable and ethical fashion brands as well as their own hero collection.  

> Skirt £99, Top £79.99 Both H&M Conscious Exclusive Collection


> Bomber £59.99, Dress £49.99 Both H&M Conscious Exclusive Collection


Don’t fancy a quick trip to NYC to visit the pop up shop? Not to worry; you can nab H&M’s Conscious Exclusive Collection collection online from 16th April.

We’ll settle for shopping from the sofa while watching re-runs of Made In Chelsea NYC instead – just as good, right?

Want more high street fashion hits? Be sure to check out The Fashion Drop


By Lucy Moon