Primark’s Luxe Limited Edition Campaign: See It Here

Like us, you probably thought these slick shots were for a high-end catwalk label’s latest high street fashion campaign, but no – it’s Primark’s purse-friendly latest Limited Edition drop. The quarterly collections never fail to have us wanting it all, and as always, they’ve really amped up the luxe factor for autumn. Top of our list is the oversized silky contrast collar blazer – perfect for adding a boyish edge to our LBDs come party season – and bell sleeved ’60s mini. We’ll be stealing that styling trick of popping a choker on top too. They’re having a major fashion moment dont’cha know? The collection lands in store on 23 October, and believe us, it’s well worth the queue! GG


Check out Primark’s AW11 fashion collection in the gallery below.