Fashion Targets Breast Cancer 2011 Launches

Save your pennies and get ready to go guilt-free shopping as Fashion Targets Breast Cancer has launched its 15th annual collection today. Usually the charity sells just one t-shirt each year to raise money for breast cancer, but this year they’ve launched a whole collection, costing from £1.50 to £157, in high-street stores.


The slogan t-shirt by Topshop and a peach satchel at River Island are available to buy now with over 30% going to the charity. Other stores stocking Fashion Targets Breast Cancer items from today are Coast, Warehouse,, Marks & Spencer, Laura Ashley and Bottlegreen.

You’ll also see the gorgeous faces of Cat Deeley, Sadie Frost and Doctor Who’s Karen Gillan popping up on posters to promote the campaign. They follow in the footsteps of Claudia Schiffer, Sienna Miller and Kylie Minogue, who have all previously fronted the campaign and helped to raise over £11 million. FTBC hope to raise £1 million in the next six weeks, so shop now and let’s help them get there.


LOOK’s Beauty Editor, Sophie Beresiner, describes what it’s like to fight breast cancer in her amazing feature on page 56 of this week’s mag – get your issue now. Pick it up now and read her blog at JG 


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