The wait is finally over. Olivier Rousteing introduced his Balmain collection for H&M in New York last night with a more star-studded front row and catwalk anyone could imagine. And the cherry on top of this fashion cake? The Backstreet Boys – yes The Backstreet Boys – performed live!
But before we all get too excited about the fact that Backtsreet’s back, alright, let’s remember that there was also an epic catwalk show.
Introducing the much-anticipated collection to the world, Rousteing pulled out all the stops. While Kendall Jenner, Gigi Hadid, Bella Hadid, Jourdan Dunn, Karlie Kloss and Alessandra Ambrosio were among the models to own the catwalk, the likes of Kylie Jenner, Rosie Huntington-Whiteley and Alexa Chung sat FROW-side, all donning the stunning new collection.
The new range was everything we could have wished for, looking strikingly similar to Rousteing’s main line while on sale for just a smidge of the price.
We were lucky enough to get a sneak peek of the amazing clothes in the LOOK office and have all fallen for our favourite pieces. We spell a Christmas party decked out entirely in H&M x Balmain.
You will be able to snap up the ultimate Balmain wardrobe when the collection hits stores on November 5th! Just in time for party season! Thanks Olivier!
By Amy de Klerk