Amazon Prime Day: Amazon’s Biggest Sale Ever Is Here


Band cards at the ready – super-sale Amazon Prime Day is here, and if we ever needed any more reason to love Amazon Prime, this is it. It’s quite simply the ultimate in sales shopping. And in celebration, you can nab a 30-day free trial. Sound good? Here’s everything you need to know.

What’s On Offer At Amazon Prime Day?

Much like last year, there’s said to be thousands of deals up for grabs. Fashion, beauty, home, tech – You name it, they’ve reduced it. Sound terrifying? Fear not, for we’ve taken all the stress of out of navigating the sale with our ultimate guide to bagging the best buys, complete with bargain price tags.

When Is Amazon Prime Day?

The mega sale kicks off from 6pm on July 10th, running over two days with a whopping 30 hours of sales shopping up for grabs. Not only that, new offers are set to drop every five minutes, meaning should you miss out on that all-important hot-ticket item you’ve been so carefully watching, you’ll probably be able to find another one a few hours later.

How To Bag The Best Amazon Prime Day Buys

Like any sale, it’s always wise to know what you want. Looking to recharge your wardrobe? No problem, there’s plenty of killer wardrobe buys in the mix. Fancy getting your hands on a new Kindle ahead of your upcoming vacay? We spotted plenty of beach-friendly tablets for glare-free holiday reading in the mix. Our top tip? Bookmark your hero buys ahead of the sale to ensure you don’t miss out.

Want to know what’s on our wish list? Here’s our guide to the hottest items up for grabs…

Best Fashion Deals

Up To 40% Off With Fashion Deals Amazon Prime Day

Warehouse dress, was £35.99, now £25

Gant T-shirt, was £26.39, now £21

Best Beauty Deals

30% Off Elemis Skincare With Amazon

Elemis Amazon Prime
The specific 30% discount is on ELEMIS’ Your New Skin Solution: Energise – For Blemish Prone Skin.

Usually, the set retails for £69 – but Amazon are selling it at £48.30. That’s £20 0ff!

Best Tech Deals

Amazon Echo, Black,£79.99

This handy gadget can control lights, switches, thermostats and more with compatible connected devices in the home.

What’s more, it can keep you up-to-date with news, traffic and weather information, whilst answering your burning questions, reading audiobooks and playing music.

Philips Hue White and Colour Ambiance Wireless Lighting, at least 30% off

Television deals

Sony Bravia 40-Inch Full HD HDR Smart TV, was £620, NOW £389

EXCLUSIVE TO AMAZON: Telefunken 32TFN-NSHD HD Ready 32 inch LED TV with Freeview HD, was £199, NOW £99


Best home deals

De’Longhi Nespresso Lattissima Touch Automatic Coffee Machine, at least 50% off

Breville VST074 High Gloss Sandwich Toaster, at least 35% off