Alexa Chung Shows Off Our New Denim Obsession

Aside from the shows, the FROWs and our exhausted feet, there was one thing that happened during day one of London Fashion Week that we’re all still talking about. We should have guessed, but Alexa Chung scored a style home run in no time at all, thanks to her decision to debut our very own denim obsession. Yup, that’s right, there’s a new jean in town, and we can’t get enough.

Say hello to the cropped flare, the surprisingly flattering and undoubtedly cool new shape we’re crushing on. The flared ankle is still in keeping with the ’70s spirit of the season, while the shorter length is actually slightly easier to wear than a full-on flare. Not convinced? We weren’t at first, either, until we tried a pair. And trust us when we say that these really will make you want to stash your skinnies- for a while, at least. One of our favourite traits of this trouser is that it opens up so many doors to our shoe-drobe. Yup, you can wear these beauties with everything from fierce ankle boots to stacked heels and pointed flats (the pointier the better), making them a truly sound investment you can pretty much wear anywhere.


Thanks to their high-waisted style, cropped flares are a fail-safe figure fixer. Follow Alexa’s lead and tuck-in a silky, button-down blouse for extra smarts, or wear with an oversized knit, a simple tee, or even rock a slinky cami. See? There’s basically nothing these jeans can’t do, and luckily the high street has enough to satisfy our cropped cravings.

So, as day two is well underway, we can’t wait to see what else Alexa brings to the cobbles of Somerset House. But we’re pretty sure she’s not going to top the leopard print Shrimps coat she was rocking to match BFF Pixie Geldof. And it just so happened that a few other show-goers had chosen the exact same cover-up. We think we’ve just identified the fash pack’s new cult buy…

As it’s the weekend, treat yourself to a slice of Alexa’s cool-girl vibes. We’ve even listed some high street heroes below, so all you’d need do is click to buy. It’s that easy. How could you resist?

By Hannah Banks-Walker