Kylie Jenner really knows how to get people talking, doesn’t she?
The Keeping Up With The Kardashians lady, 18, announced yesterday that she’s expanding her Lip Kit line to include glosses. Ooh.
Now, this in itself isn’t exactly an unexpected move. Her lipsticks has been hugely successful, and she’s previously spoken about widening her range.
But it was the way she revealed the news that was a tad surprising.
Kylie took to Twitter to write the short-but-sweet all-caps message: ‘GLOSSES VIDEO OUT NOW.’
This linked through to what can only be described as a music video. As in, an actual music video featuring Kylie Jenner.
The whole thing seemed light years away from your standard beauty commercial. Let us try to explain. It begins by showing Kylie driving down a dirt road in her Rolls Royce (natch).
She ends up at a motel, where she carefully applies a baby pink gloss in the rearview mirror. After her pout is prepped, she texts her friends telling them to stage a robbery.
And that’s where things get pretty weird.
To put it simply, there’s a gun and A LOT of cash involved. Kylie serves as the getaway driver before they end up getting hauled in front of a police line-up. Oops.
So where does the lip gloss come into it? Well, a trio of new shades – Like, Literally, and So Cute – are being worn by her pals.
As expected, the vid caused mixed reactions. Some were huge fans, with comments including: ‘the video Kylie made for her glosses is so cute!!’ and: ‘wow love so much.’
Others were a little more focused on her, er, assets, writing: ‘Why does Kylie’s ass look so good in her video,’ and: ‘I’m gonna buy the spanx Kylie has bc her ass looks poppin in her music video.’
But not everyone was quite so positive. One particularly unimpressed Tweeter vented: ‘Kylie Jenner’s commercial was one of the worst I’ve seen. What the f*** are you selling? I swear this is a music video?’
Crikey. Watch the video below to decide for yourself…