Hair Colour Crush: We Love Wella’s Illumina Color

Hair colour crushes are a big thing here at LOOK. There’s nothing worse than perfecting your favourite hairstyle only for it to be let down by a lacklustre dye-job. Well, it’s time to say goodbye to brassy shades, mismatched roots or pesky grey strands, because Wella’s Illumina Color will transform your locks into a stunning shade.

Illumina Color boasts super-sophisticated technology that covers 100% of greys, while reflecting the light for ultra shiny locks – we love it because it also protects hair and gives a boost of silky smoothness.

Wella have just added six new frosty shades to their colour line-up, ranging from cool to ash browns. So what are you waiting for? It’s time for a hair colour upgrade!

Wella Illumina Color is available in selected salons, find your nearest at

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By Victoria Jowett, 14 May 2013