Instagram is an incredible tool. It’s not just a place where you can share pictures with your friends, it can also make you more employable. You can show off your passion for an industry, your personality and your social reach (followers!) can make you a much more attractive candidate.
We all want more of them, but how do we do it? Here are five ways to take your Instagram to the next level. Bring on the follows, likes and ego-boost.
1. The power of the #
Popular hashtags are great for getting your images out there. When people search hashtags, your pictures will come up. #love, #instagood #tbt #feelgoodfriday and #food are all great ones to use. Also, there are hashtags specifically for increasing followers, including as #instafollow, #followback and #l4l (which means ‘like for like’).
2. Go ‘like’ crazy
‘Liking’ loads of other people’s pictures is a really good way to attract attention to your feed. Neil Patel found that for every 100 likes he did, he got 6.1 more followers. Nice.
3. Competition time
Lots of bloggers and people with large followings hold contests on Instagram. Post a photo promoting your contest, and then ask people to ‘like’ it to enter.
4. Promote, promote, promote
Market your Instagram on other social media sites such as Facebook and Twitter. Tell people what you are offering (e.g. behind-the-scenes pictures of a certain industry).
5. Befriend others
‘Like’ and comment on people’s photos a lot. Everyone likes personal attention. Build up a profile on Instagram and get your voice heard.