When Calvin Harris was tapped as the face of Armani’s SS15 and AW15 underwear campaigns, we could barely control ourselves. Now, rumour has it that the DJ could be fronting yet another Armani campaign alongside girlfriend Taylor Swift.
Yep, the brand has reportedly offered world-renowned pop star Taylor Swift $10 million to pose in the label’s underwear alongside her beau (and highest-earning DJ in the world) Mr Harris.
A source told the Daily Star: “Armani bosses reckon Taylor and Calvin could emulate the success of David and Victoria Beckham.”
Indeed, the Beckhams were the first celeb couple to feature alongside one another in an ad series for the brand’s intimate range, creating some seriously jaw-dropping snaps and sending sales through the roof in the process.
Since, Justin Bieber and Kendall Jenner have also joined their fellow A-listers, starring in one seriously hot Calvin Klein underwear campaign together.
The source added: “The Taylor offer is initially around the $10 million mark but that sum could then triple with global promotion if the campaign is successful.”
If existing couple underwear campaigns are anything to go by, then that certainly won’t be a problem.
As well as flaunting his perfectly honed bod for the brand’s underwear ads, Calvin is also the face of the Italian fashion house’s eyewear and watch collection.
Speaking to WWD about his ongoing relationship with Armani, Calvin said: “It’s incredible to be working with Mr Armani and his team at Emporio Armani. I feel an affinity to the brand ethos and have been a long time admirer of their designs.”
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Armani added: “Calvin Harris is a truly cosmopolitan, dynamic young man who is capable of attracting the masses with his music and energy. He isn’t a model by nature, and this creates a more sincere and engaging bond with the public.”
You aren’t wrong Mr Armani. Here’s to hoping Taylor agrees!
By Bridie Wilkins