Curvy girls are in for a serious treat next March, as River Island has just announced it will be launching a plus size line, RI Plus.
A continuation of their fashion forward designs, the 75 piece collection ranges from size 18-24 and will be available to shop in store and online. Covering everything from party frocks and workwear to River Island staples like the Molly skinny jean and black leather biker jacket, fashionistas can expect all the big SS16 trends, with a focus on key catwalk prints like stripes and florals.
“We’re excited about giving great fashion to more women, we feel this is the right time for the brand to expand our size range offering,” River Island marketing director Josie Roscop told us this morning.
“Ultimately, it’s about fashion and being inclusive.”
As always with River Island, the going out offerings are super sexy – think dresses amped up with mesh and lace paneling and chic off the shoulder shapes. The brand has also scored a major coup with the face of the collection, snapping up plus size supermodel Candice Huffine, who fronted our very own Simply Be fashion hook-up and made history when she became the first ever plus size model to feature in the latest Pirelli Calendar.
Candice is thrilled to star in the campaign, revealing, “The fact that River Island is extending their sizing while staying true to their brand is perfection. It’s clear they have thought about a curvy woman’s body and designed accordingly while giving her exactly what can be found on the high street at any other size. A plus size collection doesn’t need to be made totally different, it just needs to be made to fit”.
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