The £15 Primark Bargain That’s Already Got A Waiting List

Form an orderly line, ladies

Primark just keeps on giving. From their dresses to their shoes and bags, we’d have it all if we could. In fact, if it weren’t for our overflowing wardrobes and despairing boyfriends, it’s so affordable that we probably could.

This explains our current dilemma: When we spied Primark’s £15 gingham dress at their spring/summer ’17 press preview we fell head over heels. But pairing its price with its general amazingness (that’s a word, right?), it’s no surprise that everyone else felt the same. According to Primark, the dress has already amassed an extensive waiting list- us included- while they’re expecting an almost instant sell-out when it lands in stores next week.

House of Holland championed gingham on the ss17 catwalks

SEE: The Best Primark Homeware To Buy Now

Hannah Banks-Walker, Deputy Fashion News Editor commented: “Practically everyone did gingham on the spring/summer catwalks, but the blue and flute sleeves of Primark’s version look super similar to J Crew. Honestly, I don’t think I could tell the two apart if I thought one was J Crew and one was Primark. I just can’t believe it’s only £15…”

Its styling potential is right up there, too. Dress it up with brightly coloured block heels and statement jewellery for summer soirees, or layer over a white shirt and wear with black strappy shoes and matching briefcase bag at work. For more informal occasions, team with a basket bag and slides.

Now you know why it’s so popular…

The dress will land in stores by the end of next week, so keep your eyes peeled.