Marc Jacobs Opens London’s First Ever Tweet Shop!

As if we couldn’t love Marc Jacobs fragrances more – Daisy has always been a fave – they’re launching a pop-up shop with some personality that will let you leave your purse at home. Instead of paying in pounds or dollars, you ‘pay’ in social media, so something as simple as a tweet means you can leave with a new perfume or handbag.

If you visit the Marc Jacobs Tweet Shop in Covent Garden between 15-17 August, use the hashtag #MJDaisyChain to be in with the chance of winning something pretty. Remember, the more creative the tweet, the greater the chance you have of walking away with a plush new-season designer handbag!

Check out the pop-up shop at 4 East Pizza, Covent Garden, this weekend and enjoy manicures, a chillout lounge, free coffee, a bar and a DJ set from Hanna Hanra. Oh, and get thinking about your tweets!

By Sophie Haslett