London Fashion Week’s Funniest Facts And Figures

180k tweets:  London Fashion Week made the biggest social impact ever this season with a record 180k tweets hashtagging #LFW reported by Twitter. The most tweeted model of them all? Cara Delevigne – even though she didn’t walk a single show. Now the star has swapped the runway for the red carpet with her burgeoning film career, we only actually saw her at LFW when she sat FROW at Burberry with musician girlfriend St Vincent.

Cara Delevigne sitting FROW at the Burberry SS16 show with girlfriend St Vincent Cara Delevigne sitting FROW at the Burberry SS16 show with girlfriend St Vincent

 

 

 

128 events: Catwalk shows, presentations, parties and digital screenings combined, this season’s London Fashion Week played host to a whopping 128 events. Over a time-span of just four days, it’s not hard to see why those attending emerge in a state of exhaustion..  

 

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£100 million worth of orders: According to the British Fashion Council, London Fashion Week acts as the driving force for £100 million worth of clothing orders – if ever there was proof that the event isn’t just an opportunity for fashionistas to showcase their best ensembles, this is it.

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150,000 Instagram posts: Facebook, Twitter, Instagram, Periscope.. Whatever it may be, it’s thanks to social media that fashionistas across the world have an all-access pass to the biggest happenings at London Fashion Week. In fact, the virtual opportunities today may well make for a better experience than the real thing.

 

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78 designers: 52 catwalk shows and 26 presentations took place at this season’s London Fashion Week. As well as that, nine new designers were added to the schedule including former Mulberry Creative Director Emma Hill and John Smedley with his first womenswear line.

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32,000 miles driven between shows by Mercedez Benz chaffeurs: And that’s without Ubers. Our heels need protecting, right?

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30,000 Lavazza espressos served: With catwalks, presentations and parties coming out of our ears, we need whatever ammunition we can get. All hail the coffee.  

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15,000 official LFW tote bags designed by Gareth Pugh in collaboration with Sunglass Hut: We’re sure London Fashion Week isn’t the last we will be seeing of this arm candy.

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5000 visitors attended: Buyers, journalists, bloggers, broadcast crews and photographers included. And yet it’s still a struggle to get tickets..

 

 

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225 makeovers in the Maybelline lounge: We’re picturing a perfume-infused, lipstick-stained heaven overrun with drop-dead gorgeous models and world famed make-up artists. Of course, the reality is actually one big, hot mess.

 

 

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5 designers celebrating their 10th anniversaries: Ashish, Erdem, Gareth Pugh, Nicholas Kirkwood and Roksanda saw in their 10th anniversaries at this season’s London Fashion Week. The result? Five seriously decadent shows and presentations.

 

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