Hot Swedish Style Hits London

Thanks to stores including H&M and Acne we’ve always been excited about Swedish fashion, so imagine our excitement when we heard that a hot new T-Shirt brand from Sweden is opening its first store in London’s Covent Garden on 1 April 2011.

Focusing on quality and style, the new fashion-forward collection at The T-Shirt Store includes printed designs on 100% organic cotton T-shirts. So add the date to your diaries ladies, and we’ll see you in the queue.