OMG! Primark’s Want-It-All Collection Has Landed!

Those clever old people at Primark can’t put a foot wrong, can they? Introducing your first look at the high street hotspot’s autumn/winter collection, and we think you’ll be just as smitten as we are. From the super-fun campaign shots – we can’t wait to recreate the looks – to the must-have pieces (that’ll be, well, all of them then), it’s got everything your wardrobe needs from now until the party season.

From fun and playful looks all the way through to evening glamour, the range nails many of the new season trends: namely grid print and monochrome geometric, as well as key shapes like the flared-hem skirt. There are hero frocks and separates aplenty, too, and mark our words – the green sequined mini dress and red lampshade style skirt will sell like hotcakes as soon as they hit the shop floor.

The best bit about the collection, though, is that it might look major high fash, but the price tags are as purse-friendly as always. Primark, we heart you. Click through the gallery to see the collection in full.

By Sophie Haslett