Primark Plaited Dress, £14
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3rd March, 2015
Oh Primark, how you love to tease us. It may only be the beginning of March, but the high street style institution has only gone and dropped its high-summer collection already, and we've bagged a sneaky first look. With festival and holiday season just around the corner (come on, it...
21st January, 2015
It’s official – the new season starts this week! Well, according to our favourite high street haunts anyway, whose must-see new collections have just started to drop. From work-to-weekend wonder buys at Marks & Spencer to Boden’s dreamy florals and Miss Selfridge’s...
17th November, 2014
Now that the weather has officially turned against us, there's nothing we're more reliant on than a cosy winter coat. And if, like us, you're after a luxe update for AW14, look no further than Primark, whose irresistible cover-ups have a designer feel- but a strictly high street price tag....
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Check out the super summery shoot behind Primark's latest Summer collection.
29th July, 2013
Primark's hot new denim collection is hitting stores as we speak. Watch the behind-the-scenes video of the AW13 campaign for a sneak peek at the denim drop!
30th January, 2013
Primark's new lingerie collection is looking hot, see it here now.
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