Suffer from an oily T-Zone? Sensitive and tired eyes? Dry skin around your mouth? All of the above?
Nobody’s skin is the same all over and It’s very common to have a combination of different skin issues, so it seems sensible to treat each separate area differently. And it seems the current motto for any dedicated beauty lovers is: Why use one face mask when you can use three? or four? or even five?
There’s a name for this ingenious, but also slightly obvious concept – multimasking.
Multimasking has, of course, risen out of the Instagram waters in recent months, and has fast become a hash tag and selfie sensation for the beauty know.
Although the skincare trend has been storming social media in the last couple of months, It seems, however, lots of people owe their perfect skin to this technique and have been doing this for years.
So, what exactly is it and how do we do it? Well, you simply designate face masks that treat different skin problems on different areas of your face, depending on what and where the problems lie. Instead of taking a one-size-fits-all approach and using a pore-cleansing mask all over, there’s no point drying out areas which are in need of hydration so why not treat all the birds with one stone and combine your masks to make one super, specialized skincare treatment.
Our faves to use are the GlamGlow Supermud Clearing Treatment, £44.99, it detoxifies and brightens and de-clogs pores – perfect for any oily or problem areas, typically down the nose, across the forehead and the chin. Prescribe Kiehl’s Algae Face Mask, £24, to any drier areas. For delicate skin under your eyes, avoid masks and reach for some patches instead. Elemis’ Pro-Collagen Hydra-Gel Eye Masks, £46, are amazing for plumping and brightening puffy peepers, pop them in the fridge before applying for an extra cooling effect as they work their de-puffing, hydrating magic.
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By Lucia Campolucci-Bordi