We weren’t exactly surprised when Selena Gomez was announced as the new face of Pantene, because lets face it her hair is amazing, we were however very excited – the campaign is a huge deal for the star, as it’s the first time she has been the brand ambassador for a beauty company.
“I’ve always loved using Pantene, so it’s a dream come true to be the brand’s newest ambassador. Not only because Pantene stands for strong, healthy hair but also because it encourages women to be their best selves,” said Selena.
The 22 year old broke to news to her fans yesterday, posting this campaign shot on her Instagram, captioning it: “I am so happy to announce my new partnership with Pantene! #SelenaxPantene#strongisbeautiful @pantenehair.” She also posted an adorable behind the scenes video of her getting her hair done.
Selena is seen rocking two gorgeous looks for the beauty ad: her thick hair loose and tousled in one and swept back into a sick high pony in the other.
“My style is constantly evolving and I love to take risks, so I’m always changing my hair style. I rely on Pantene to keep my hair strong and healthy so I can take on each day with confidence.”
And, we’re sure it’s not just her love of the brand she’s happy about because it’s been reported that Selena will be getting a whopping $3 million a year for being the face of Pantene. Yep, we know (sob).
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Selena has always been one for supporting and empowering other women and we cant think of anyone better to have landed the ad! You go girl!