Superdrug Launches World’s First ‘Lash Pod’

This Friday (15th July 2011) Superdrug will be taking 150 lucky winners of a Lash Pod competition 443ft up in the air in the world’s first Lash Pod.  Whilst admiring the view from the London Eye, winners can have their favourite falsies applied by an expert make-up artist.

Superdrug has sent Twitter into a lashtastic frenzy, asking users to Tweet #superdruglashes between now and midnight on Wednesday 13th July 2011. Winners will be chosen at random on Thursday with their winner time slot so hurry hurry girls! Superdrug lashes are available at a special introductory price (until 2nd August 2011) of £3.99 for single thickness and £4.99 for double volume (£4.49 and £5.49 each from 3rd August).