Beyoncé Knowles Does Teary Chic

screenshots from Beyonce's video 'Why Don't You Love Me?'

Beyoncé's new video ‘Why Don’t You Love Me?’ is notable for the outfits, yes, the gorgeous vintage cinematic effect, yes, and the make-up? YES! Of all the looks featured, this weepy one is strangely our favourite. We’re not saying go for full-on mascara streaks, but it definitely champions the worn-in, dishevelled make-up trend we love so much. Go for smudgy eye glosses and textures that travel with wear, and don’t worry about touch-ups: the more distressed the better! Thank you Beyoncé for making life a little bit easier…  

(Do we see a hit of Chanel Nail Enamel in Nouvelle Vague throughout? Such a hot shade for spring/summer 2010.) SB

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